SmartCup Video For SCAA

30 Second Buzz

SCAA has invited all 2011 Expo Exhibitors to create a video about their company or product to entice people to their booths. Smartcup created this video to showcase the XPress Lid and get participants to the booth at The 23rd Annual Specialty Coffee Event.

Voting takes place on the SCAA Facebook Page from February 15 – March 30, 2011. We didn’t win the competition but we did have fun using new video technology.

Meet US

Meet the SmartCup team and have a cup of XPress Chai Tea on us at Booth 452.

Gnomedex Gets Smart (Cup)

Larry Wu brings over 27 years of brand and business development experience to the SmartCup Board of Directors. He is currently the VP of Product Development for SK Food Group in Seattle, and most recently served as COO for Bossa Nova Beverages.

Larry joined Bossa Nova from Iconoculture, Inc., where he served as VP, Consumer Strategist. There he led food and beverage consumer consulting projects for key Fortune 500 clients in the Consumer Packaged and Restaurant industries. Mr. Wu also spent two years leading research and development at CH Guenther and Son, Inc. where his team was responsible for the development, production and launch of key foodservice products such as the McGriddle.

Entrevista Fest en café

Spanish Update

Café asistentes Fest está buscando en nuestra tapa XPress como un producto que puede fácilmente abrir su inventario de frijol entero.

Equal Chef Love Talks XPress Lid

Equal Chef Love discovered the XPress lid by Smart Cup during one of her catering jobs. She likes the ability to serve just what is needed and to reduce waste.

XPress – Good For Business

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Recap: 2011 Coffee Fest Chicago

Even at the end of a 3 day show, patrons were still stopping by the Smart Cup booth to make their last minute purchases and stock up on our French press XPress lid.

For those of you that were to late to order, here is the link.

Bruce Roberts recaps the end of the show.

VIDEO: XPress Lid – Feel the Love

The attendees from Coffee Fest found our French press XPress lid as an exciting new product.

They are looking at the innovative French press in the lid as a product that can easily open up their entire bean inventory and allow their patrons to choose from their entire selection.

Excited with XPress

Equal Chef Love

Grahamwich Chef

Saw it in a Magazine

Spanish Update

It’s About Great Coffee

SmartCup started life out as an idea to allow enthusiasts to take a great cup of coffee with them to work, play or trips. With a lot of work, sweat and commitment the XPress lid was created, which delivers a single use French press in a lid.

Stop By Booth 1000

While attending Coffee Fest stop over to booth 1000 to enjoy a great cup of French press coffee.

VIDEO: Update from Bruce Roberts

Bruce talks about 2010 Coffee Fest in Seattle.

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VIDEO: Linda Snow Talks About The SmartCup Box Kit

During Coffee Fest in Seattle Linda Snow sat down and chatted about the latest innovation at Smart Cup. It is the “A Perfect Cup of Coffee Kit” that allows 3 configurations:

  • 6 Cups, 6 Lids and Coffee
  • 12 Cusp and 12 Lids
  • 24 Lids

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VIDEO: Update from Kent Rhodes, CEO

We corraled Kent Rhodes, CEO of Smart Cup, for a few minutes and asked him why XPress? What’s in it for the operators? We get the 411.

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